White Crush 50mL
Fragrance samples (scent strips) are available to order from the full bottle product page.
A light floral musk, clear as ice
From the KAKIGORI (shaved ice) scent collection, White Crush expresses the ice itself.
Along with the transparency of ice, it's a delicate, refined light floral musk with a hint of coldness.
It's like wearing the very idea of cleanness; you're wrapped less in a "scent" than in an "air".
It's one of OBVIOUS's popular scents; in other words, few people dislike it, so it has an all-round quality for any occasion.
It has very little of that "I'm wearing perfume" presence and can be used cleanly in many settings and by any gender, so it's often chosen by those seeking a perfume for work and by beginners.
Like pouring syrup over shaved ice, layering Plum Cream or Dulce de Leche from the same series, or any scent you own, over a White Crush base gives the blend a lightness: highly recommended.

White Crush expresses in scent the ice itself, the heart of kakigori: natural mineral-water ice crushed so finely it recalls snow. Its purity and transparency are captured in scent, and a soft trail of iris and white musk brings out the grace within the ice.
- Tanguy Guesnet (Perfumer)
Story
KAKIGORI
All is fleeting and beautiful: a homage to that single moment
OBVIOUS turned to Japan, the "Land of the Rising Sun", and in particular to the culture of kakigori: snow from Mount Fuji was once carefully gathered to cool the upper classes in summer. Finely shaved natural ice topped with fruit, tea, syrup or condensed milk, this fleeting, poetic sweet is the very symbol of passing beauty.
Through OBVIOUS's unique, bold challenge of reinterpreting kakigori as scent, three fragrances were born, beautiful alone or layered. Like a kakigori you taste through scent, each has its own character, and layering them creates new expressions: a new olfactory sensation.
OBVIOUS's KAKIGORI leads us into a sensual world of scent like no other.
OBVIOUS's KAKIGORI begins with this scent.
White Crush is a pure, transparent scent recalling fine, snow-white ice that once enchanted the imperial family and nobility. Iris and rose over delicate white musk give the feeling of being wrapped in a frozen, innocent world.
Worn alone, it invites you on a journey toward crystal-like purity; layered with the other two syrups (Dulce de Leche and Plum Cream), it plays the perfect base.

Fragrance Details
Perfumer
Tanguy Guesnet
Collection
Capsules - Kakigori
Type & Size
Eau de Parfum / 50mL
Country of Origin
France
かつて富士山の雪を丁寧に集め、夏の上流階級の涼を彩ったという「かき氷」の文化。
繊細に削られた天然氷に、果実やお茶、蜜や練乳を重ねて楽しむ、その儚く詩的なスイーツは、まさに移ろいゆく美の象徴です。
この「かき氷」を香りとして再解釈するというユニークで大胆な挑戦に、
オブヴィアスは高品質な香料会社として知られているIFF(International Flavors & Fragrances)と共に取り組みました。
近年、レイヤリング(重ねづけ)を楽しむ香水愛好家が増える中、私たちは単品でも、組み合わせても美しい3つの香りを開発しました。
まるで香りを味わうかき氷のように、ひとつひとつが個性を持ち、重ねることで新たな表情を生み出す新しい嗅覚の感覚。
OBVIOUSの「Kakigori-かき氷」は、他にはない官能的な香りの体験をお届けします。
「氷」をイメージしたWhite Crush、そして氷にかける「シロップ」を表現したPlum CreamとDulce de Lecheは、それぞれ単体での使用はもちろん、かき氷のように氷とシロップを重ねても楽しめるよう構成されています。
様々な割合を試して、好みのかき氷をお楽しみください。
KAKIGORI
ひとつひとつが個性を持ち、重ねることで新たな表情を生み出す新しい嗅覚の感覚。